Process Automation

We can provide premier sales and marketing automation system for small business. This integrates our strategy and implementation and can help you convert more leads and grow your business, without adding a lot of people.

Infusionsoft can be used to enhance each area through a combination of automation and follow up reminders for the team. When implemented well, conversion rate increases of 20% of more are common because 80% of people do not buy until the 8th – 12th contact, and the system automates the follow up so no one “falls through the cracks.” Plus you can make the new client experience better for your and your customer by using the system, and working with us makes it easy.

Lifecycle Marketing

Target

Create an ideal customer profile and develop a positioning statement.
Use demographic information such as age, annual income and educational attainment. Use psychographic information such as behaviors, hobbies and values

Attract Interest

Attract interest through great content,word of mouth and social media.
Other methods to attract interest: SEO,content, ads, PPC, PR direct mail.
Utilize lead magnets (coupons, contests,free trials etc.)

Collect Leads

Encourage leads to sign up to receive your content.
Lead capture methods (webforms, contact forms, demo etc.)
Organize prospect and customer information (database,CRM etc.)

Educate

Create an experience that connects to buyers and guides them toward solutions.
Answer the questions that customers have before purchasing.
Address their concerns where they are. (blog, email,social, etc.).

Offer

Develop a sales process that aligns with your prospects’buying process.
Provide solutions to customer pain points.
Use lead scoring, offers, deadlines, calls-to-action, etc.)

Close

Implement tactics that align with your sales cycle to close the sale.
Make it easy to buy from you (procedures, documents, payments, etc.)

Deliver & Wow

Develop a great customer service experience and provide added value that delights customers
Use customer surveys such as NPS scoring to improve customer experience.
Wow in the first 30 days (personal thank you notes, emails, etc.)

Offer More

Develop a strategy to help generate additional sales and recurring revenue over time.
Cross Sell: Create the perfect product or service pairings.
Upsell: Special treatment,warranties or monthly programs.
New products: New items that will enhance their lives.

Get Referrals

Generate referrals by creating incentives for customers who refer you.
Ask for referrals (surveys,cards, etc.)
Reward customers who refer (discounts,gifts, coupons, etc.)

Process Automation